Frances Honeycutt Joins Trico Corporation as Marketing Manager

Pewaukee, Wis. - April 19, 2010 - Trico Corporation, a leading provider of total lubrication management services and products, recently announced the addition of Frances Honeycutt as Marketing Manager. In this role she will provide leadership supporting Trico’s corporate executive sales goals by providing business opportunities for the sales and services teams, lead promotional marketing efforts based on Trico’s unique value proposition, contribute to both new and existing product and service promotion and manage the Trico and Trico Predict brands.

“We are very pleased to add Frances Honeycutt to our team. Our mission as a corporation is ‘to build industrial lubrication customers for life’. Fulfilling such a mission requires building a strong team – one that is capable of providing leadership in industry,” said Nick Kroll, President of Trico Corporation. “Without question, Frances is a key addition. Her energy, experience, character, and talent enhances our ability to add value in our customer relationships.”

Ms. Honeycutt joined Trico in January 2010 and has more than 8 years of experience in asset reliability and lubrication management services industry. She has a bachelor of science degree in Mass Communications from Texas Woman’s University and served as the Marketing Chair for the Society for Maintenance & Reliability Professionals (SMRP) in 2007 and 2008.

Ms. Honeycutt is based in Tulsa, Okla.

Trico Corporation is a leader in total lubrication management services and products that focus on increasing industrial asset performance and reliability.  The company offers assessments for lubrication management programs, equipment audits, training, and a complete line of high-performance lubrication products.  Trico’s mission is to be the worldwide leader in lubrication management solutions and build customers for life.